Today, data is continuously generated by the proliferation of various sources such as personal medical devices, wearables, social media, electronic health records, and more. With such an extensive amount of data traffic in the arena, organisations are leveraging analytics to extract critical insights from their data and enhance their decision-making. For instance, analytics are helping pharma firms in strategising the intent of the patient to real world results, enabling proactive detection of treatment and prescription patterns, as well as driving an intellectual patient care journey via operational excellence. At the same time, actionable insights obtained from the data sets can also be used to create new products, enhance customer experience, and improve operational efficiencies. Now technologies like artificial intelligence (AI) and machine learning – is poised to offer new ways of analysing and processing data, allowing the pharmaceutical industry’s use of analytics to step up a gear.
In light of these developments, the current pharma and life sciences space is witnessing a surge in analytics solution providers that offer innovative solutions to realise a myriad of benefits. Currently, the marketplace is brimming with offerings for licensing evaluation, market entry analysis, pharmaceutical forecasting, pricing analysis, and more. And as pharma organisations have many options to choose from, they often face the challenge of choosing the vendor that caters to their data analytics need.
In this edition, Pharma Tech Outlook has shortlisted the best-of-breed pharma analytics solution providers and services to guide organisations across Europe in harnessing the power of analytics to tackle today’s data challenges and increase their revenue potential. With several innovative technological capabilities and success stories, the featured companies are continually proving their mettle in the pharma and life sciences landscape. We hope this issue of the Pharma Tech Outlook helps you to register growth and create better revenue streams.
We present to you, Pharma Tech Outlook’s “Top 10 Pharma Analytics Companies in Europe – 2020.”














